Marc Hurwitz


Marc Hurwitz is co-founder and Chief Insight Officer of FliPskills - a company that for over 10 years has provided professional services around Followership, leadership, innovation, & Partnerships (FliP). He holds a PhD in cognitive neuroscience, an MBA, Masters degrees in physics and mathematics, and combines that with many years of corporate, executive, and entrepreneurial experience in diverse areas from Marketing to HR to Actuarial. He is on faculty at the Conrad Business, Entrepreneurship and Technology Centre, University of Waterloo where he teaches business and entrepreneurial skills to undergraduate and graduate students. His research is in the area of interpersonal collaboration.

In 2015, he co-authored the best seller, "Leadership is half the story: A fresh look at followership, leadership, and collaboration" (University of Toronto Press, Toronto:Canada). In 2016, he co-edited the book, "Followership in action" (Emerald Publishing). He is also the current chair of the Followership community in ILA, and co-manages the followership LinkedIn group.

On a personal note, Marc is active in the arts community as a performer in amateur musical theatre as well as being a performance poet.

Leadership Interests

  • followership, collaboration


University of Waterloo
Waterloo, Ontario, Canada
PhD, 2011
Cognitive Neuroscience
2006 To 2011
Dissertation: Dynamic judgments of spatial extent: Behavioural, neural, and computational studies.
Advisor: Dr. James Danckert, Dr. Chris Eliasmith

Wilfrid Laurier U.
Waterloo, Ontario, Canada
MBA, 2000
General business
1997 To 2000

University of Guelph
Guelph, Ontario, Canada
MSc, 1988
Applied mathematics
1986 To 1988
Dissertation: A two-component two-parameter model of habituation.
Advisor: Dr. Smith

McMaster U.
Hamilton, Ontario, Canada
MSc., 1984
Nuclear physics
1983 To 1984
Dissertation: Some aspects of group theory in atomic and nuclear physics.
Advisor: Dr. R. Bhaduri