The belief in ethical leadership is the foundation of Eddie Francis’s work. Eddie is an adjunct instructor at Southern New Hampshire University, where he infuses leadership studies into general education courses. He also centers leadership as an award-winning broadcaster who hosts the weekly radio show "The Way Forward" on WBOK. Additionally, Eddie hosts the personal leadership podcast "For Our Edification" and the fraternity and sorority life leadership podcast "Ethocast".
Boasting a diverse career, Eddie has been featured in multiple publications, including The Chronicle of Higher Education, Volt, The Huffington Post, Diverse: Issues in Higher Education, Watch the Yard, Inside Higher Ed, and Careers in Government. Eddie has also made appearances on various podcasts, including "ILLUMENATE", "Confessions of a Higher Ed CMO", "The Horrible Boss Effect", "The Fraternity Foodie Podcast", and "The HBCU Nation". He contributed to the books The 30-60-90-Day Handbook: Checklists for Communications and Marketing Leaders in Higher Education, From Letters to Leaders: Perseverance and How to Be a Great Fraternity or Sorority Alumnus, Epic Content Marketing for Higher Education, and the 2025 release From Letters to Leaders: The Legacy of Service.
As a speaker, Eddie shares his thoughts and lessons learned about the leader-follower relationship, followership, and personal leadership. He has spoken for such institutions and organizations as the American Marketing Association, Farmingdale State College, the Big XII Conference on Black Student Government, the Northeast Greek Leadership Association, the Urban League of Louisiana, McNeese State University, Hannon Hill, the Association of Fraternal Leadership Values, and Southeastern Louisiana University.
Eddie’s career launched in radio. He co-produced the award-winning "Sunday Journal with Hal Clark" on the market’s top R&B radio station, WYLD. He is the past host of "I Wanna Work There!", one of Hannon Hill’s top higher ed marketing podcasts of 2024, and "The HBCU Lifestyle Podcast", one of Podbean’s top 10 education podcasts.
Ironically, Eddie found his voice in education. As a speaker for Monster’s Making It Count programs, Eddie reached over a quarter of a million high school and college students in over 25 states. He later led public relations at Southern University at New Orleans, where he developed the university’s branding and oversaw the redesign of its website. He later moved on to Paul Quinn College, where he helped spark an enrollment increase amid a PR crisis. At Dillard University, Eddie led the “Write Your Legacy” brand refresh, increased the institutional media voices by 125%, expanded the university’s licensed merchandise offerings, and led the redesign of their website. In a career pivot, Eddie entered talent acquisition, where he recruited for award-winning global recruitment firm Cielo and for such brands as Quest Diagnostics, Staples, Lowe’s, Sprouts Farmers Market, and Tyco SimplexGrinnell.
Among Eddie’s honors are New Orleans Magazine’s “30 People to Watch,” the Press Club of New Orleans’ Best Radio Entertainment Feature Award, and two nominations for the AMA Foundation’s Higher Education Marketer of the Year.
Eddie earned his master’s degree in strategic leadership from Tennessee State University, where he researched the impact of narcissistic leadership on followership. Eddie earned his bachelor’s in mass communication from Loyola University New Orleans.
He is a member of the American Marketing Association, where he served on the planning committee for the Symposium for the Marketing of Higher Education. Eddie is also a member of the International Leadership Association, the Press Club of New Orleans, and Alpha Phi Alpha Fraternity Inc.
Eddie is the proud husband of Dr. Halima Leak Francis, director of the John Lewis Public Administration Program at Tulane University, the proud father of Stevie, a dog daddy to Allegra, and a cat daddy to Asa.